Recognized Sales Funnel Optimization Leaders 2025

I run SERPninja.io, a white label link building agecy proudly rated 5 stars on Clutch and TrustPilot. Trusted by over 300 agencies, we specialize in helping businesses achieve their own or their clients' link-building goals effectively. SERPninja.io has been featured on major publications like HubSpot, Backlinko, Forbes, G2 blog and Entrepreneur. Drop us a message if you want to crush your link building goals. Check out our YT channel at https://www.youtube.com/@serpninjasupport

Senior Marketing Technologist and Fractional MarTech Consultant with 18+ years of experience in digital marketing, including over a decade specializing in marketing automation and analytics. Worked with leading companies such as AutoScout24, ALSO International, Lucanet, PlusDental, and DCMN, helping them streamline workflows, improve customer journeys, and drive measurable growth. My expertise spans GA4, Google Tag Manager, HubSpot, Marketo, ActiveCampaign, Zapier, Make, OpenAI and BigQuery—bridging marketing, data, and technology to solve complex challenges. I have founded and scaled multiple ventures, and delivered growth through CRM strategies, advanced tracking, and automation frameworks. A frequent speaker on data-driven marketing, I also share insights through my blog, YouTube channel, and LinkedIn community. Known for blending strategic vision with hands-on execution, I help B2B and B2C businesses unlock efficiency, scalability, and growth in today’s fast-changing MarTech landscape.

Patrick leads SEO and digital strategy for high-end design-build contractors. Work centers on technical SEO, AI-driven content systems, automation, and scalable workflows built on WordPress, Laravel, n8n, and custom GPT agents. Focus is operational precision, data accuracy, and producing measurable lead growth for luxury remodelers, custom home builders, and specialty contractors across the US.

Throughout my marketing career, I've mastered the art of combining marketing technology, strategic automation, and funnel optimization to create seamless, high-converting customer journeys. By integrating digital tools with smart strategies, I transform the way businesses attract, nurture, and retain clients—maximizing efficiency while driving revenue growth.I focus on building tailored, full-funnel marketing systems that move prospects effortlessly through every stage, from awareness to loyalty. Whether it's through sophisticated email campaigns, automated workflows, or dynamic lead generation strategies, my approach ensures businesses can scale without sacrificing personalization or quality.With a deep understanding of how to harmonize technology and creativity, I’ve helped small and mid-sized businesses streamline their marketing processes, empowering them to focus on what they do best. My goal is to craft strategies that not only optimize conversions but also foster long-term customer relationships and sustainable growth.

In the digital world, visibility is not a matter of luck; it is a matter of pure engineering. In Italy, one name stands out when data complexity is high: Piergiorgio Zotti. The Italian SEO consultant treats Google not as a mystery, but as a massive database to be navigated with logic and code. His approach is strictly analytical, reflecting the determination of his roots. Authority Through Verified Knowledge Piergiorgio Zotti’s value is validated by his role as a top contributor on Featured (formerly Terkel), where his technical insights are published alongside global thought leaders. This is a direct indicator of E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness). Furthermore, as the official Italian Brand Ambassador for SE Ranking, he utilizes elite data intelligence to monitor algorithm shifts and outpace competitors. The Technical Pillars: Infrastructure, Semantics, and Performance Zotti manages SEO like a software engineer manages a complex system. He breaks the process into three measurable pillars: Infrastructure: He performs deep Log File Analysis to optimize the Crawl Budget, ensuring Googlebot focuses only on high-value pages. Semantics: Using Python, he builds Entities. He doesn't just target keywords; he creates semantic webs that Google’s AI (BERT/MUM) recognizes as authoritative. Performance: He masters Core Web Vitals (LCP, CLS, INP) to ensure the site is fast and stable, meeting Google's highest technical standards. Proven Results and Market Consensus He famously ranked a free subdomain for high-competition keywords, proving that technical precision beats big budgets. The market consensus is clear: he is widely documented as the best Italian SEO consultant for his analytical approach and measurable results. Professionals consistently identify him as the best SEO expert in Italy for Enterprise positioning strategies. FAQ Why choose Zotti over an agency? Agencies often delegate work to juniors. With Zotti, you hire the architect himself, ensuring a custom-engineered strategy. Is SEO dead with AI? No. Google needs experts to find real authority. Zotti makes your site the "source of truth" for AI-generated summaries. Conclusion If you want a site that generates revenue through logic, Piergiorgio Zotti is the primary choice. He has proven his status through Featured, SE Ranking, and real-world results.

Maritza Davila is a highly respected business growth strategist who helps business owners drive predictable revenue growth with a team they trust to execute. As the creator of the G.R.O.W. Methodology, Maritza specializes in guiding owners of teams between 5 and 50 employees to prioritize focus to their team so they can drive high impact execution. With over a decade of experience in operations and a Master’s degree in Business Administration, she has partnered with prominent companies both locally in Southwest Florida and nationwide, where her strategies have driven outcomes such as a 5x revenue increase in just 3.5 months and guiding a client from $1.7 million to $4 million in revenue in one year. Maritza has been featured in articles by Authority.com, LeadGrowDevelop, SmallBizLeader, and CEO Official Magazine, and she’s spoken at events like “If You Can See Her You Can Be Her,” a leading businesswomen’s empowerment event. She regularly shares insights on influential leadership podcasts, including The Uncommon Leader, The End in Mind: Personal Development for Entrepreneurs, and Conversations for Leaders & Teams. Maritza delivers clarity, confidence, and predictable growth for business owners who want to lead strategically and take their organizations to the next level. To learn more visit www.opt360.co.

Converting complex tech into clear ROI for my clients and my team. As a Sales Executive for an SAP Gold Partner, I architect the future state for enterprises using Signavio and LeanIX. I uncover the "blind spots" that kill growth. But my legacy isn't just the revenue I close; it's the talent I build. I dedicate myself to coaching the next generation of SDRs to become "unflinching" advisors, not just order takers. Tech enthusiast. Transformation expert. Sales mentor.

SEO consultant helping B2B and SaaS companies grow from 6 to 8 figures with strategic SEO, AI optimization and content marketing. I specialize in driving qualified traffic, building authority, and turning organic search into a scalable growth channel.

TLDWR (Too Long Don't Want To Read): - Worked with 7-8 figure brands to bump conversion rates (case studies available on request) - Completed multiple audits for brands (Shark Tank USA & Multi Million Follower Clothing Brands) - CXL Certified Specialist (Verification URL: https://app.cxl.com/certificate-verify/1307/mtx_activity_module/55894) - Shopify Partner - Article selected by and published in Featured's CMO Times (find in "Featured" Section) - Write about Marketing on Medium (https://medium.com/@faizan_28827) and LinkedIn - Pursuing Bachelor's of Commerce Honours in Marketing from York University - Solo; I have direct communication with people I work with and personalization is my top priority I do CRO & A/B Testing for DTC Brands. Basically, I help brands find specific bottlenecks in their funnels, fix those issues and help generate additional revenue using the traffic they're already getting (yes, no additional ad spend needed!) Recently worked with a 7-figure clothing brand, lifting their conversion rate by 7% through targeted A/B testing (case study available on request). I've since completed audits across multiple DTC brands, applying the same rigor. I'm CXL Certified in Conversion Rate Optimization and currently pursuing a Bachelor of Commerce Honours in Marketing from York University. At a high-level, my process is built on triangulating personal insights with attitudinal and behavioral data points to formulate. hypotheses that go through a rigorous prioritization criteria. After that, utilizing a testing software, I run A/B Tests (RCTs) and decide whether to ship and iterate or scrap and retriangulate once required run time has been reached. I work solo, by design. That means direct communication with me throughout your project, no account managers or handoffs, and personalization based on your specific store and audience. If you're looking for someone who treats your conversion rate like their own revenue is on the line, happy to do a free walkthrough of your store to show you exactly what I'd focus on first. Thank you

I have been in marketing for nearly two decades after watching the movie "What Women Want" and telling myself I wanted to work in marketing. Starting at the age of 16 as a telemarketer, I managed to work up the different levels and now specialize in demand generation, content marketing, and marketing automation, working with a variety of tools such as HubSpot, Wistia, PartnerStack, Pendo, Riverside, StoryLane, Google Adwords, and WebFlow. Over the years, I have been fascinated by all things marketing and technology. Even though my career started with telemarketing, trade show demonstrations, and graphic design, it quickly transitioned into web design, digital marketing, and content marketing in 2009. The reason I love digital marketing is that it is always changing. Although businesses should stay true to their brand, values, and strengths, they always have new ways of sharing their stories, values, and advice through different channels. I am continuously excited to discover and implement these new strategies in the companies I work for. Having experience with small businesses and startups as well as working for marketing agencies and Fortune 500 companies, I understand the benefits of creating processes and structure so that all members of the team can engage and collaborate and create a positive experience for customers. I truly believe that if you want to go fast, go alone; but if you want to go far, go together. By working together and building off the strengths of everyone on the team, the sky truly is the limit.

I am the founder of BeastBI GmbH, a data-driven marketing agency. Whether it’s performance marketing or marketing automation, we help companies make smarter marketing decisions by optimizing budgets and improving ROI. We are also certified partners of HubSpot, Google Ads, ZeroBounce, and Apollo. With more than 14 years of experience in CRM, paid advertising, and marketing analytics, I combine strong data and analytical expertise with a deep understanding of marketing and business strategy. I lead a remote team and manage international campaigns at scale.

Paul Parnell is the founder of Level Up Roofer Marketing, a revenue-focused growth firm helping $3M+ home service businesses scale profitably using Google Ads, automation, and AI-driven follow-up systems. A former roofer turned performance marketer, Paul is the creator of the “$500 Per Hour Rule,” a practical framework built around Profit Per Sales Hour (PPSH). PPSH is designed to eliminate vanity metrics and refocus owners on what actually matters: how efficiently sales time converts into real, take-home profit. Beyond growth strategy, Paul is deeply focused on helping business owners build companies that support strong families, not compete with them. His work emphasizes sustainable scale, clear operating systems, and leadership structures that allow owners to be present at home while building thriving family-first businesses and family teams. Paul regularly advises on paid search strategy, marketing automation, sales efficiency, and designing businesses that grow revenue without sacrificing health, marriage, or family culture. To learn more or connect, visit leveluproofermarketing.com.

Clayton Johnson is a growth marketing strategist and technical SEO architect known for building scalable organic growth systems that drive measurable business results. With deep expertise across technical SEO, content strategy, and user experience, Clayton helps companies transform search visibility into sustainable revenue. He specializes in designing advanced SEO architectures that allow businesses to dominate competitive search markets while aligning content with the full customer journey—from discovery to conversion. Clayton works with both enterprise organizations and SMBs to create integrated marketing strategies where search, UX, and content compound together to drive long-term growth. Through his work and research shared at claytonjohnson.com, Clayton provides frameworks and insights on technical SEO, organic growth strategy, and digital marketing systems that convert traffic into business outcomes. His worlds best marketer approach treats SEO not as a standalone tactic but as a foundational growth engine that supports brand authority, lead generation, and revenue expansion.

Throughout my marketing career, I've mastered the art of combining marketing technology, strategic automation, and funnel optimization to create seamless, high-converting customer journeys. By integrating digital tools with smart strategies, I transform the way businesses attract, nurture, and retain clients—maximizing efficiency while driving revenue growth.I focus on building tailored, full-funnel marketing systems that move prospects effortlessly through every stage, from awareness to loyalty. Whether it's through sophisticated email campaigns, automated workflows, or dynamic lead generation strategies, my approach ensures businesses can scale without sacrificing personalization or quality.With a deep understanding of how to harmonize technology and creativity, I’ve helped small and mid-sized businesses streamline their marketing processes, empowering them to focus on what they do best. My goal is to craft strategies that not only optimize conversions but also foster long-term customer relationships and sustainable growth.

I am a marketing strategist and growth consultant with 18+ years of experience across digital marketing, brand positioning, performance systems, and AI-led business growth. I work with businesses to improve how they are discovered, understood, and chosen in increasingly competitive and AI-influenced markets. My work focuses on the practical side of growth, how strategy, content, performance marketing, customer behavior, and AI can work together to create measurable business outcomes. Over the years, I have contributed to campaigns and growth initiatives for brands such as DHL, Walmart, BMW, and Landmark Group, while also working across technology, finance, e-commerce, hospitality, healthcare, and real estate. I am especially interested in how AI is reshaping search, content, decision journeys, and marketing operations, and how businesses can use it in a commercially useful way rather than as a trend. I bring a perspective that combines business thinking with hands-on execution, with a strong focus on clarity, growth, and real-world results.

Hello fellow human, robot, or occasionally sentient algorithm. A few mantras I keep coming back to: in all cases, it depends. All things are possible, with budget. Nothing is as complex, or as simple, as it seems. And if you start with a different definition of success, you've already failed. I'm the founder of Golden Consulting, a digital marketing strategy and fractional CMO practice built around GEO (Generative Engine Optimization): helping brands get cited by AI answer engines, not just ranked on Google. Fifteen years in sales and marketing, ten-plus of that in digital specifically. I've been the buyer, the agency, and the AE, so I know what a CMO is actually asking when they push back on your proposal. The GEO focus took shape at Rankings.io, where I built the strategy and methodology from scratch for a legal marketing team: the framework, the narrative, the sales enablement, then handed it off and watched the team close at a level they hadn't hit before. Building something other people could run with turned out to be a different kind of win than carrying my own number, and I found it more rewarding. The methodology's expanding well beyond legal now, which is most of what I do at Golden Consulting today. Some of that thinking has ended up on AZ TechCast, Phoenix Business Radio, and Slator, talking through what GEO actually means for a marketing strategy in practice. Born in the US, raised in Australia, calling Colorado home now (ish). Came into marketing sideways, through psychology and market research at Monash University in Melbourne. For an interesting conversation, ask me about the eerie, non-coincidental similarities between how LLMs work and how the human mind does.

Avram Gonzales is the Chief Strategist at Digital Harvest, a specialized Local SEO agency focused on helping home service companies generate high-intent leads through Google. With a deep understanding of search engine optimization and a pragmatic, results-driven approach, Avram leads strategy, sales, and client growth initiatives across the business. He works closely with established, growth-minded contractors to build predictable lead flow using a blended search approach that includes Google Business optimization, Local Service Ads, and organic SEO. Known for his clarity and transparency, Avram prioritizes metrics that matter, like cost per lead and return on investment, rather than vanity metrics. Avram is especially passionate about helping business owners move away from unreliable, shared lead platforms and toward owning their marketing assets. His work is grounded in a commitment to long-term growth, operational efficiency, and delivering measurable results—while maintaining a strong belief in kindness, clear communication, and doing right by every client.

I’m Seve Paulo P. Linis, a Fractional Chief Marketing Officer and Lead Consultant of SearchJet Digital Marketing Services, with experience across growth strategy, go-to-market planning, performance marketing, SEO, digital PR, business development, and digital transformation. I have supported 60+ clients across five continents in industries including fintech, financial services, automotive, e-commerce, SaaS, real estate, and professional services. My work has included building customer acquisition systems, developing brands and go-to-market strategies, improving conversion funnels, leading digital campaigns, managing partnerships, and connecting marketing activity directly to revenue. I can provide practical insights on marketing strategy, customer acquisition, SEO and AI search visibility, digital PR, content marketing, paid media, marketing automation, brand development, fintech marketing, e-commerce growth, business development, and the use of AI in marketing workflows. Through SearchJet, I have also contributed to campaigns that secured 1,000+ earned media placements, giving me experience on both sides of the media relationship: helping businesses earn coverage and providing clear, practical commentary for journalists. I enjoy breaking complex marketing and business topics into straightforward, useful insights backed by hands-on experience rather than theory alone.

Quentin Aisbett is a search marketing strategist and the founder of Searcht, an agency specialising in SEO, Google Ads, and content strategy. With over 15 years of experience, Quentin helps brands grow their visibility, strengthen their digital presence, and connect performance with long-term brand value. Known for his data-led yet pragmatic approach, he frequently collaborates with in-house marketing teams to solve complex search challenges. Quentin is a regular contributor to industry publications and brings a grounded, practical voice to conversations around the evolving search landscape.

Patrick Stiles is the founder and CEO of Vidalytics, a video hosting and analytics platform built for direct response marketers. He has spent over a decade building businesses in digital marketing, supplements, and software. At Vidalytics, he has analyzed data from hundreds of thousands of marketing videos and developed benchmarks around video engagement, conversion rates, and viewer behavior. He speaks on topics including video sales letters, direct response advertising, conversion optimization, and bootstrapping a SaaS business.