I build websites for small local businesses in the US, the kind of shops and trades that get most of their work from someone searching on a phone. Most of them lose customers in ways they never see. A missed call nobody rings back. A booking page that does not work properly on a phone. A business that simply does not come up when someone looks for it. That is the part I fix, along with the automatic follow ups so an enquiry does not just sit there. A lot of the work now sits around the phone. Someone looks for a plumber at eight in the evening, hours after that plumber went home, and the call goes to whoever answers first. So I build the part that catches those calls, sorts out who is worth ringing back, and makes sure nobody ready to book is left waiting. I can talk about why small ...