Ron Roecker
Chief of Brand Strategy & Music Industry Expert at Be Differently
Chief of Brand Strategy & Music Industry Expert at Be Differently
As Vice President Communications Strategy, Engagement and Storytelling, my role begins with developing storytelling and engagement cultures and creating fully integrated marketing communications campaigns that resonate across diverse audiences. With a knack for creative strategy and executive communications, my expertise in brand marketing and entertainment PR has been instrumental in orchestrating successful initiatives for high-profile clients such as Microsoft X-Box360, Barbie doll brand, Diageo, All State, Invisalign Teen, the GRAMMY Awards and Latin GRAMMY Awards, as well as non-profits including Playing for Change Foundation, Grammy Museum, and global sustainability and climate action initiatives including Live Earth & Live Earth India, World Wildlife Fund, Green with Pride, a...