Riley Beresini

I spent a decade in marketing strategy and innovation for companies like Disney Parks and Macy's before I started helping teams figure out AI. I launched Chasing Next in 2024 as a newsletter on AI adoption, then expanded into interactive learning programs that help marketing teams upskill. I've talked to marketers from CMOs to new hires about how AI is rolling out inside their teams, and I rebuilt my entire website and product with AI using the same methods I teach. Everything is personalized and hands-on, so people leave with systems they keep using. My motto (and approach) is: learn AI by doing.