Nancy Cho
CEO and Founder at Wave Company
CEO and Founder at Wave Company
Back on 2004, I was a runner. But my lower back always hurts. Those two cannot go together. I went for physios and later did kt taping on my back. It worked, but the process was complicated, and the kinesiology tape(also called sports tape) roll cost was a burden to use every time. I could only use five times per tape roll. And it was tricky to reach my back by myself. Even though I could reach it, I had to know the proper applying methods. Moreover, I always felt guilty whenever disposing of the used tape straps in the trash bin. While studying these therapies, I also sold customers several global tapes and supporter brands. I studied them to provide better knowledge so people like my could feel better by picking the right product. But the users also complained of similar troubles, ...