Former CEO of Noise Pop Live Events Executive | Music Festival & Ticket Distribution Strategist | Former CEO, Noise Pop| Live Music, Festival & Event Technology Strategist
Michelle Swing is a San Francisco based live events executive with 15+ years of experience leading teams, partnerships, and platforms across the music industry. As the former CEO of Noise Pop, she has produced and overseen major music festivals, built strategic partnerships with venues, promoters, and artists, and developed ticket distribution programs that connect performers with their audiences. Her work spans live music festivals, artist touring, festival operations, and event focused technology, with a focus on aligning cultural vision with commercial growth. Michelle is known for building flexible systems that scale across multiple festival formats and for shaping the infrastructure behind live music experiences from the ground up.
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