Melinda Babin

I transform traditional marketing operations into modern, tech-enabled engines for growth, delivering 40-60% efficiency gains through AI-enhanced systems. With 20+ years leading marketing transformations in regulated industries, I combine seasoned judgment with hands-on technical expertise to drive measurable business results. Core expertise: Go to Market Strategy Brand and Product Marketing Positioning and ICP Development Marketing Technology Transformation AI & Automation Implementation Strategic Change Management Digital Marketing Modernization Regulated Industry Marketing Global Team Leadership Currently: Marketing Strategist at CreatorREV, leading transformation for healthcare technology and creator economy ventures. Open to: VP Marketing, Head of Marketing, Chief Marketing O...