Mac Mischke

Experienced writer with a dynamic career journey that started in copywriting. Honed my storytelling and branding skills in the agency world before pivoting into content marketing and then product marketing within startup B2B SaaS firms. Websites, sales materials, email, blogs, ebooks, paid ads; you name it I've written it. Have always collaborated cross-functionally with sales, product, and customer support teams while working closely with founders to shape and define brand messaging. Vigilant about keeping the focus on bottom-line metrics, testing, and re-testing.