Kristen Marston

Kristen Marston (she/her) is a senior cultural and narrative strategy leader working across entertainment, media, and emerging technology, helping brands and organizations shape culturally resonant stories, products, and campaigns. By weaving together authenticity, strategic innovation, and creative storytelling into core business processes, she blends advocacy with popular culture to build narratives that go beyond representation and drive meaningful, long-lasting change. Kristen builds and leads strategic partnerships across brands, entertainment, and organizations, connecting the right collaborators to unlock growth, cultural relevance, and new opportunities. She has collaborated with major brands including Spotify and Accenture, guiding them to align with cultural trends and ins...