Head of Marketing Good at most things marketing, great at a few. Marketer by craft, people person by instinct. Built brands across consulting, QSR and FMCG — still learning, still curious, still loving what I do.
I’m a strategic marketing leader with over 20 years of experience across MENA, Central Asia, India, and Africa—shaping brands in FMCG, retail, and consulting environments. My strength lies in bridging global brand ambition with local market reality, navigating complexity with clarity and leading teams through change. Over the years, I’ve led digital transformations, new market entries, and multi-brand portfolio strategies—always grounded in deep consumer insight. I’m equally comfortable managing global stakeholders as I am solving local challenges on the ground. What sets me apart is my ability to connect the dots across brands, teams, and markets and build high-performing, inspired teams that deliver results. I lead empathetically, coach intently, and bring energy to every challenge....