Joe Singe

Before Laser Sight, Joe spent years inside other Amazon agencies — and watched the same pattern repeat: senior specialists spread across 20+ accounts each, leads who couldn't name half their clients' top SKUs, brands paying enterprise rates for what was effectively part-time attention. At the worst of it, he was personally managing 23 active accounts. Nobody on that list was getting the rigor an enterprise Amazon program actually needs. He vowed that if he ever ran the show, he'd never do that to brands again. Eight years later, that vow is still the constraint Laser Sight Digital runs by. Account load is capped at six per specialist, leads are senior, response time is hours not days. The boutique service we've become known for isn't a positioning choice — it's the original argument f...