Inessa Vike

Originally from Belarus, I came to the U.S. when I was just two years old. I graduated from Baruch College in 2017 with a Bachelor of Science in Finance. While pursuing a career in finance, my twin and I never lost our passion for beauty. Our love for makeup and beauty led us to start a joint Instagram page about two years ago, where we began sharing makeup and hair tutorials to share our favorite tips with others.In 2019, we were honored to receive the CEW Award for Makeup Rising Influencers. That same year, Vike Beauty was born—a brand where passion and innovation collide to break boundaries. My twin and I are excited to continue bringing innovation and amazing ingredients to the beauty industry.