Holly Moore

A public health advocate working in the cosmetics, wellness, fragrance and ingredients industry for 15+ years. I believe in informed beauty. As a fractional executive, you'll find me:- Aligning brand mission with product pipeline- Researching ingredients and positioning product identities- Translating scientific concepts across to critical stakeholders- Developing end-to-end products with sustainable tenets and ingredient transparency - Creating ethical and sustainability standards for beauty brands and retailers- Sitting at the strategy intersection of product development, innovation and brand development- Drafting evidence-based articles and copy for end-to-end educational content and marketing- Talking with industry experts from chemists and toxicologists to founders and raw material...