Gabriella Layne-Avery

I'm a Content Strategist, Social Media Expert, & Creative Director who helps community-driven businesses work smarter, not harder, to create strategic content that shares their brand stories with style and substance on social media. I've led content strategies for industry-leading online communities, including PR Girl Manifesto, PR Couture, and Black Bride Magazine.Kickstarting my career as a Contributing Editor for fashion and lifestyle magazines, I bring a unique, editorial-style approach to storytelling on social media. Known for coining the term ‘sustainable social media,’ I believe it’s 100% possible for business owners to leverage social media to cultivate engaged, loyal communities for their brands without spending 24/7 doing so.