Erica Freeze
Content Marketing Lead at Cencora
Content Marketing Lead at Cencora
Known as the Swiss Army Knife of MarComms, I build content engines for healthcare organizations navigating complex, regulated markets. Right now, that means leading content strategy and thought leadership for Accelerate Pharmacy Solutions, a new division of Cencora focused on 340B, specialty pharmacy, infusion, and cell and gene therapy for health system leaders. The work spans executive positioning, campaign strategy, editorial, and cross-functional execution with compliance, design, and digital. Across eight years in healthcare, biotech, consumer tech, and fintech, I've: Driven 2.5 billion media impressions through strategic PRGrown physician website traffic 50% with targeted digital campaignsLifted organizational visibility 40% alongside top-tier national coverage My work sits at the...