Danica Shinn, MSW

Danica is the founder of Confidence Cultivated, LLC, a marketing and growth strategy consultancy. She works directly with therapists and group practice owners on SEO, digital marketing, and growth strategy, translating technical marketing work into plain language practice owners can actually use and act on. She also designs custom AI-powered systems for her clients, building automated workflows that streamline reporting, content production, and day-to-day marketing operations, an emerging specialty in AI architecture. Danica served as COO at Simplified SEO Consulting, where she led operations for a national SEO agency built specifically for therapists and counselors. Her most valuable strengths in this role included team management and leadership, training and education, and digital ma...