Clare Trapasso
Director, Editorial & SEO at New American Funding
Director, Editorial & SEO at New American Funding
As the Editorial Director at New American Funding, I designed, oversee, and run the Learning Center for the mortgage company. This includes writing, editing, and assigning SEO- and GEO-optimized articles as well as creating content strategy, putting together newsletters, working with paid syndication, and running consumer research surveys. I also serve as a company spokesperson.Previously I was the Executive News Editor at Realtor.com, overseeing the news and data coverage for the national, real estate website, reaching millions of readers every month. I worked with a team of talented writers and editors, helped to recruit staff and freelancers, assisted in determining content strategy for our news coverage, and was a company spokesperson. (I've been on "Good Morning America" twice!) Ad...