Christian Betancourt

Christian Betancourt is a Chief Marketing Officer with 20+ years of experience leading growth, demand generation, and brand strategy for multi-location and franchise businesses. He has held senior marketing leadership roles at both Fortune 500 and high-growth brands, including companies such as Best Buy, Thomson Reuters, Anytime Fitness, and emerging franchise platforms scaled nationwide. Christian specializes in data-driven marketing, local customer acquisition, and performance optimization, and is frequently consulted on how brands can grow efficiently while protecting long-term brand equity.