Bill Cates

Some professionals refer to Bill Cates, CSP, CPAE, as The G.O.A.T. of Relationship Marketing. Others call him the O.G. This is because for over 30 years he has helped thousands of advisors cut through the clutter, build reputations in their niche, and communicate value that resonates – and gets results. Bill is the author of 8 books, including: Get More Referrals Now, Beyond Referrals, Radical Relevance, The Language of Referrals and his brand new book… The Hidden Heist: Stop Robbing Yourself of Lasting Wealth – An Irresistible Tale of Financial Redemption Bill is the founder of The Cates Academy for Relationship Marketing™, as well as the host of the acclaimed Top Advisor Podcast (TopAdvisorPodcast.com) – now ranked in the Top 3% of podcasts worldwide. Bill Cates’ client-acquis...